Creating Business Value Through Modes

Chapter 6: People Spend Most of Their Time in Modes

Dear Friends,

This is the third post in the Experience Strategy Book project on modes. I’ve written quite a bit about modes in many places and some of you know me principally for my work on modes. In fact, some of you wondered why I started the book with four chapters that didn’t emphasize modes. I did so because I think modes become far more understanda…